21.12 Digest

LET’S GET THIS WINTER STARTED Winter wardrobe decisions got you in a spin? We know the struggle—trying to balance warmth, style, and not looking like you’re about to hibernate... Read more...

(don't) Let Bygones Be Bygones

Who says the past is passé? Gen Z’s flipping Bollywood Y2K style, proving tradition’s just a remix waiting to happen. Read more...

'The Perfect Couple' but Make it Fashion

Eavesdrop on a chat with Pritha and Avishi, the dynamic duo behind the August'24 collection. A fashion masterclass where ‘Elevated Essentials’ meets effortless chic setting out India's first ever collaborative... Read more...

Bringing Home The Birkin

The hottest trend this season and one that's here to stay, ‘Jane Birkinifying’ is making the rounds as the ultimate way to accessorize your accessories! Read more...

Size: XL-ove

Fashion may worship at the altar of tiny sizes, but homegrown brands are here to disrupt that snooze-fest! With inclusive sizing and playful styles, they’re proving that every body deserves... Read more...

Summer in Capri

Capris are back and making waves, thanks to style icons like Kendall Jenner and Emma Stone! Love them or loathe them, these retro pieces are here to prove that 'ick'... Read more...

Home(grown) is Where the Heart is.

When was the last time someone asked you about your outfit, and their immediate guess wasn't a fast fashion brand? Read through as we discuss setting yourself apart from the... Read more...

Got You Covered This Weekend! On Your Look, Not Capacity;)

Five weekend looks from homegrown brands that will make you ditch your regular fast fashion splurging👀 Read more...